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Written by Jem Djemal   
Thursday, 08 May 2008
Mediacat According to third party research, Fenerbahce SK is a top ten brand name in Turkey and a popular commercial vehicle for hundreds of advertisers.

 

Local marketing industry journal MediaCat commissioned research through BRANDTRX Inquision to investigate the most popular brands in Turkey.  Of the ‘top 10 most talked about labels’, Fenerbahce was eighth on a list containing blue-chip giants such as Turkcell and Coca-Cola. 

 

The survey also discovered that the club’s television channel FB TV is the advertisers’ number 1 choice among free-to-air Sports TV stations.  From a whole-of-sports TV market listing FB TV came second only to the official Turkcell Super Lig broadcaster and subscription service Lig TV.  With an overall market share of 27% FB TV is almost three times the commercial size of BJK TV (6%) and GS TV (4%) combined. 

 

Aziz Yildirim has always openly declared his desire to make Fenerbahce a global brand.  The Fenerbahce President seems to be achieving his goal in the domestic market, the next step would be to carry this momentum abroad...

Comments
dogan  - Nice   |08-05-2008 13:51:08
avatar Nice News... Thanks Jem
Okan   |09-05-2008 18:46:51
avatar Wow!
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